OLDTRON PODCAST #2: COMICBOOKS: VALIANT BOOK OF DEATH HARBINGER, JUGHEAD #1, ARCHIE #3, GRUMPY CAT #1, JUSTICE LEAGUE #44,

Oldtron-PODCAST-1

What is Oldtron Podcast? Comic books, comedy…ish…yet another brand for this four year audio adventure across AIN’T IT COOL NEWS, POPTARDS and…that’s it really. We’re good, but not that good. I’m Rob Patey. I’m hosting Mark Miller. We have been known as Optimous Douche and Ambush Bug, but we’re not proud of it. Happy wedding Jadles,  come back soon.

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TIME BREAKDOWN:

  1. JD WEDDING REPORT (3:10)
  2. VALIANT BOOK OF DEATH: HARBINGER (4:30): Joshua Dysart – w, Kano – a
  3. (FUTURE BOOK) JUGHEAD #1 (12:20) Chip Zdarsky – w, Erica Henderson -a
  4. ARCHIE #3 (17:15) Mark Waid – w, Fiona Staples – a
  5. Christmas 1978 with Uncle Drunkell Miller (24:40)
  6. (FUTURE BOOK) GRUMPY CAT #1 (33:35) Ben McCool, Ben Fisher, Royal McGraw, Elliot Serrano – w, Steve Ui, Michelle Nguyen, Ken Haeser, Steve Ui – a
  7. News…ish Alert…ish, Dynamite Gets Feministic…ish (43:37)
  8. JUSTICE LEAGUE #44 (52:10) Geoff Johns – w, Jason Fabok – a

Please share, please hire us, please talk to us robpatey@comcast.net or @robpatey or @mark_l_miller.

“Oh, You’re So Pretty” and Other Lessons in Sociological Interactions for Marketing to Capitalize On or Adamantly Avoid!

“Oh, You’re So Pretty” and Other Lessons in Sociological Interactions for Marketing to Capitalize On or Adamantly Avoid!

Marketers if you want to win in social and content marketing I encourage you to get your head out of your laptops and eyes on the world around you.  

Here’s some recent epiphanies:

DIVERGE FROM: “Oh My God, You’re So Pretty!” In Social 

Usually squealed by the clearly two best looking women in the room. It’s a test of the opponents’ equal merit and mettle in Darwinistic Dominance. 

We as marketers live in this same false platitude passiveness with #, favorites and retweets. 

We’re preening one another ti test and if dominance demands it copy and feed off one another. 

We are so transfixed by preening, the market fades away to the backdrop softly saying “screw you guys and goes we’re going to another home for info not # parity.” 
DIVE INTO: Being the Duckey of Content 

Every sociological construct these days has a Duckey. This is in reference to the irreverent yet wisely observational and instantly witty  character played by Jon Cryer in The 80s Classic,  “Pretty in Pink.”

Quick, name another character as fast the Duck Man if you’re a child of the Hughes cinematic era of Film.

Anywhere and everywhere, the freak off the leash turns heads and burns the most indelible impression. 

Is your content Duckey, or Blllllaine?  In a commodity market, you better don a shark skin jacket. 

DIVERGE FROM: Telling customers they are so beautiful they’ve been running through your CRM alllll day. 

Only the most comely of face and innocently dopey can sling a pick up line. 90% of the time, these whimsical words of cut to the chase sound like you will end up eventually stalking the other person.

For those of you slinging emails to your database on mass volume with the same ole’ lines you will only end up going home lonely. Likewise for social. Sling bullshit originally or not at all and quickly start quoting knowledge if you go into this danger zone you sexy product you. Also let your prospects breathe a little from the barrage of your undying affection to reach them. If you have a new line, cool, head in again for the kill.

Anything you have to add Wordies? 

Drats! Been Social Botted Again!

My belief in social media as the great disseminator of enlightened information for the masses is truly becoming overpowered by the relentless pursuit of profiles in search of simply gaining more reach with absolutely nothing to say other than the plea to continue this insipid chain letter to infinity. Jane, get me off this crazy thing if our progeny are simply going to collect other humans online like a Pokemon tournament.

Bots, these people are literally biological bots seeking to ride the coat tails of the exponentially smaller group of true content drivers.

Hey, I’m part of the problem. As a B2B marketer for almost 20 years (zoinks), I was scoffing over hashtagging before Falon and Timberlake. Today though, dark humor amusement has become more bemoaning at the fact our hashes are mastubatory metric blinders. We think our hashtags are wooing buyers, versus the true reality of us all just entertaining the competition. Go ahead right now social media managers and minions: Search a coveted # in your marketing lexicon. 90% is the competition right? That’s why content marketing is now king. You’ll get more brand devotion and conversions by tweeting assets that spark a buyer’s personal interests as well as the business of your digital messaging. We marketers are better than the drones I mentioned above, but lets not have too many delusions of grandeur about our stations being much loftier. Have fun gaming search everyone because we are not gaining brand zealots. 

    Going back to the basic biological bots I mentioned earlier, I’ll say right now that the use of social media measuring tools exponentially increases their desire to be in your network. Careful all. I lead a dual life publishing as much in B2b channels for salary as I do geek culture channels for fun. These dummy profiles are dragging down my relevance appearing before those I truly value seeing my tweets. I gained earnest followers by always linking to more germane content. My trusted views are being hijacked in apperance algorithms by a group seeking to game the system for prominence, profit and often times both.

    I love the potential of social media so much that I am driven to drive away these social barnacles or battle these silent bloated bisons crapping on our golden content fields. Automation will help, but we must exert our our own consumer free will to finally take our short messaging to places where these gadflys can be swatted away or simply can’t find. 

    Weighted content feeds are most welcome, but we must start finding ways to weed out those who are essentially making these helpful algorithims worthless. Don’t follow me. Please! 

    What say you fellow content producers and social socialites? 

    OLDTRON PODCAST 1: COMICS – MIRACLEMAN 1ish, WE STAND ON GUARD 3, MOCKINGBIRD 1, TOIL & TROUBLE 1, PLUTONA 1, ALIENS & VAMPIRELLA

    Oldtron-PODCAST-1
    What is Oldtron Podcast? Comic books, comedy…ish, but most importantly it’s a sign of respect. Since the short, but sturdy stick of our usual geeky podcast tripod,  JD, is taking a break I don’t want to sully his poptards brand with my editorial flippancy. If I Rob Patey be behind the editing, OLDTRON PODCAST should bear the shame.

    Yes, this is Spoiler Alert. But worse.

    PLAY NOW

     

    DOWNLOAD NOW

    TIME BREAKDOWN:

    1. Eeeeeemails (3:19)
    2. MIRACLEMAN BOOK FOUR: THE GOLDEN AGE #1 (15:18) Neil Gaiman – w, Mark Buckingham – a
    3. ALIENS & VAMPIRELLA (21:10) Corinna Bechko – w, Javier Garcia-Miranda -a
    4. MOCKINGBIRD #1 (27:00) Chelsea Cain – w, Joelle Jones – a
    5. TOIL & TROUBLE #1 (32:00) Mairghread Scott – w, Kelly & Nicole Matthews – a
    6. PLUTONA #1 (40:40) Emi Lenox & Jeff Lemire – story, Jeff Lemire – w, Emi Lenox – a
    7. WE STAND ON GUARD #3 (49:35) Brian K. Vaughan – w, Steve Skroce – a

    Please share, please hire us, please talk to us robpatey@comcast.net or @robpatey or @mark_l_miller.

    SCHOOL DRESS CODE SLAMS LID ON WONDER WOMAN LUNCHBOX #ASKROB

    OK, SNOPES RELEASED THIS AS A HOAX, BUT I LEAVE IT AS A BADGE(R) OF SHAME THAT WE ALL SHOULD FACT CHECK AS WE BECOME THE COLLECTIVE MEDIA!!!

    This week, Zentangler and more importantly mom for common sense, Cari Sultanik, #ASKSROB about this war on women of wonder and lunch: 

    WONDER WOMAN LUNCH BOXRob, please help me understand why this Wonder Woman lunchbox has been banned from school because it promotes violence?

    Is the definition of violent characters truly “those who solve problems using violence.” Who else would you suggest this school ban on this child’s lunchbox because they are “violent characters” by their definition?

    Great Question Cari,

    Let’s dissect the facts as reported by my nemesis at Comic Book Resources (I can’t deny it’s a better comic site than the one I write for, so I hate them).

    Revealed on Imgur, a friend’s daughter received a letter from school stating she could no longer bring her Wonder Woman lunchbox to school as it violates the school dress code.

    ROB RESPONSE: I AGREE! Lunch boxes will barely cover your child, and they chafe. No child should EVER wear a lunchbox to school. Isn’t there a charity stopping this act?

    The real rub comes down to what the school defines as “violent characters,” which are “those who solve problems using violence. Super heroes certainly fall into that category.”

    ROB RESPONSE: Oh, so this has nothing to do with modesty and shame and everything to do with schools now acting like Congress with piss poor tangential riders on bills or laws.

    Wonder Woman does use violence to thwart violence. If you are abut to be punched you don’t pull posies out of your pocket (unless you are Zantanna and they have sleep spores in the posies). WE ALL USE VIOLENCE.

    Does this lunchbox promote violence though? No, she’s smiling. This was a time Wonder Woman used smile, guile and pinup good looks to save the day. She also has used intelligence, cunning and quite recently the inbred female trait of hypocrisy to get Clark Kent to do as she says not as she does (it was an argument on whether you put all the toilet paper up or down on building they reconstructed after Parasite attacked).

    Sounds to me like the school board and decision makers:

    A) Get off on the power trip most educators like to have over weak minded children because real adults are too mean to work with HARUMPH!!!

    B) Have a broad goose to gander policy on banning creativity and imagaanitive hope

    C) Never read a fucking comic book in their life and get all of their info from the 700 club.

    Violence simply is. We don’t need to promote it, we just got it as a species. I’ll never condone a picture of someone getting shot on a lunchbox, but a cartoon punch? Yea, I’m ok there. Is it violence? Sure. Is it violent? No. And you are nothing but a politically correct asshole too mired in black and white or yes and no thinking to live in a world I acknowledge. Certainly in charge of civic services.

    Myopic. Stupid. Wrought with policies that trip over one another. Public Education (also most Catholic Schools at this point).

    Sorry kids, we tried.

    [PODCAST] POPTARDS SPOILER ALERT AIN’T IT COOL NEWS ROBPATEY.COM COMIC BOOK & GCulture EP. 305?!? JUSTICE LEAGUE 43, BOOK OF DEATH, BATTLEWORLD & BOOM

    robbughomealone

    That’s’s right kids, another episode of your least favorite moment in audio and comic booking. Email comments and complaints to robpatey@comcast.net

    STRONG LANGUAGE AND THEMES AHEAD. NOT ADULT THEMES. LET’S BE CLEAR. 

    AMBUSH BUG (MARK MILLER) AND I (ROB PATEY a.k.a. OPTIMOUS DOUCHE AIN’T IT COOL NEWS) embark on the following time coded journey.

    • Tweets & FaceBooks of the Week & Mini FABLES Review | 2:00
    • JUSTICE LEAGUE #43 | DC Comics | Geoff Johns, Jason Fabok | 5:25
    • BOOK OF DEATH II #2 | Valiant | Robert Venditti, Robert Gill, Doug Braithwaite | 18:36
    • SECRET WARS BATTLEWORLD: HOUSE OF M #1 | Marvel | Dennis Hopeless, Marco Failla | 29:00
    • SECRET WARS BATTLEWORLD: HOWARD THE HUMAN #1 | Marvel | Scottie Young, Jim Mahfood |36:10
    • Christmas 1983 with Uncle Drunkel Miller | 42:50
    • SECRET WARS BATTLEWORLD: SECRET LOVE #1 | Marvel | Michael Fiffe (I), Felipe Smith (II), Jeremy Whitley, Gurihiru (III), Marguerite Bennett, Kris Anka (IV), Katie Cook (V) | 51:00
    • WELCOME BACK #1 | Boom Studios | Chris Sebela, Jonathan Brandon Sawyer | 1:01:00

    Download to take with you EVERYWHERE!!!!!